PRIVACY NOTICE — DOMUS DIRECT LTD

1. Introduction

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Welcome to Domus Direct Ltd’s privacy notice.

Domus Direct Ltd respects your privacy and is committed to safeguarding your personal information. This notice explains how we handle your personal data when you visit our website (regardless of location) and outlines your privacy rights and how the law protects you. This privacy notice is presented in a layered format so you can easily navigate to specific sections listed below. Please also refer to the Glossary for definitions of certain terms used throughout this notice.

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2. Important information and who we are Purpose of this Privacy Policy

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This privacy notice aims to provide details on how Domus Direct Ltd collects and processes your personal data through your use of this website, including data you may provide when subscribing to newsletters or submitting information via our forms.

This website is not designed for children, and we do not knowingly gather data relating to minors.

It is important that you read this notice alongside any other privacy or fair-processing notices we may provide on particular occasions when we are collecting or using personal data about you. This notice supplements those notices and is not intended to replace them.

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Controller

Domus Direct Ltd acts as the data controller and is responsible for your personal data (referred to as “Domus Direct Ltd”, “we”, “us”, or “our” throughout this notice).

A Data Protection Officer oversees queries relating to this notice. If you have questions, including requests to exercise your legal rights, please contact the Data Protection Officer using the details below:

Email address: info@domusappliances.co.uk
Postal address: Domus Direct Ltd, 129 Ringmer Road, Brighton, BN1 9JA
Telephone number: 0808 155 5023

You may raise a complaint at any time with the Information Commissioner’s Office (ICO), the UK authority for data protection (www.ico.org.uk). However, we ask that you contact us first so we can address your concerns.

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Your duty to inform us of changes

It is vital that the personal data we hold about you is accurate and up-to-date. Please notify us if your personal information changes during your relationship with us.

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Third-party links

Our website may include links to third-party websites, plug-ins, and applications. Clicking those links or enabling connections may allow third parties to collect or share data about you. We are not responsible for these external websites and their privacy policies. We encourage you to review the privacy notice of any website you visit.

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3. The data we collect about you

Personal data refers to information that can identify an individual. It does not include data where identity has been removed (anonymous data).

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We may collect, store, use, and transfer different types of personal data grouped as follows:

• Identity Data: first name, last name, title, and date of birth.

• Contact Data: email address, billing address, service address, and telephone numbers.

• Financial Data: bank details and payment card information.

• Transaction Data: payments made to or from you and details of services purchased.

• Technical Data: IP address, login data, browser details, time zone, operating system, platform, and device technology used to access our website.

• Usage Data: information about how you interact with our website, products, and services.

• Marketing and Communications Data: your preferences regarding marketing from us and third parties, and communication choices.

We may also gather Aggregated Data, such as statistical or demographic data. While derived from personal data, aggregated information does not reveal your identity unless combined with other data that could identify you.

We do not collect Special Category Data (e.g., health, race, beliefs, sexual orientation) or data relating to criminal offences.

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4. If you fail to provide personal data

Where we require data by law or to fulfil a contract with you, failure to provide such data may prevent us from delivering services. If this occurs, we will notify you at the time.

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5. How your personal data is collected

We use several methods to gather data:

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Direct interactions

You may provide Identity, Contact, and Financial Data by completing forms or corresponding with us via post, phone, email, or other methods. This includes data you provide when you:

• apply for or subscribe to our services;

• request marketing communications;

• submit feedback.

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Automated technologies

When you interact with our website, we may automatically collect Technical Data using cookies, server logs, and related technologies. We may also receive Technical Data about you when you visit websites using our cookies.

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Third-party sources

We may receive personal data from:

• analytics providers (e.g., Google) located outside the EU.

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6. How we use your personal data

We only use your personal data when legally permitted. Most commonly, we use your data in the following situations:

• to perform a contract we have entered into with you;

• where necessary for our legitimate interests, provided your rights do not override those interests;

• to comply with a legal obligation.

We generally do not rely on consent as a legal basis except for certain direct marketing communications. You may withdraw consent at any time.

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Purposes for using your data

We have set out below descriptions of how we use your data and the lawful basis for doing so. We may rely on more than one lawful ground depending on the purpose.

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Marketing

We offer you choices regarding marketing and advertising.

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Promotional offers

We may analyse Identity, Contact, and Technical Data to identify services that may interest you. You will receive marketing from us if:

• you requested information,

• you purchased services, and

• you have not opted out.

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Third-party marketing

We will seek express opt-in consent before sharing your data with third parties for marketing.

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Opting out

You may request to stop receiving marketing messages at any time. Opting out does not affect data provided to us as part of a service purchase.

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Cookies

You may configure your browser to refuse cookies. Some website features may not function correctly without them.

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Change of purpose

We will only use your data for its original purpose unless we reasonably determine it should be used for another compatible reason. If required for an unrelated purpose, we will notify you.

We may process your data without your knowledge where permitted by law.

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7. Disclosures of your personal data

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We may share your personal data with:

• External Third Parties listed in the Glossary;

• third parties involved in the sale, transfer, or merger of business assets, in which case the new owner may continue to use your data as set out in this notice.

We require all third parties to respect your data security and handle it lawfully. They may only process data in accordance with our instructions.

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8. International transfers

We do not transfer your personal data outside the European Economic Area.

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9. Data security

We have implemented appropriate measures to prevent your personal data from being lost, accessed without authorisation, altered, or disclosed. Access is limited to staff, agents, and service providers who need it for business purposes and who are bound by confidentiality obligations.

We have established procedures for dealing with suspected breaches and will notify you and regulators where legally required.

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10. Data retention

We retain personal data only as long as necessary to fulfil the purposes for which it was collected, including legal, regulatory, accounting, or reporting requirements. We may retain data longer in the event of a dispute or potential litigation.

Retention periods consider the amount and sensitivity of data, risk of harm, purpose of processing, and whether alternative means

exist to achieve the same purpose.

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11. Your legal rights

Under data protection laws, you have the right to:

• Request access to your personal data;

• Request correction of inaccurate data;

• Request erasure of your data in certain situations;

• Object to processing where legitimate interests are the basis;

• Request restriction of processing;

• Request data transfer to you or a third party;

• Withdraw consent at any time (where consent is the legal basis).

If you wish to exercise any of these rights, please contact us.

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No fee required

You will not be charged for exercising your rights unless your request is unfounded, repetitive, or excessive.

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What we may need

We may request additional information to verify your identity and ensure data is not disclosed to unauthorised parties.

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Time limit

We aim to respond within one month. Complex or multiple requests may take longer, and we will notify you if this occurs.

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12. Glossary

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Legitimate Interest

Our business interest in operating and managing our services to provide you with the best experience, balanced against your rights and freedoms.

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Performance of Contract

Processing needed to deliver services under a contract with you or to take steps before entering into such a contract.

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Legal or Regulatory Obligation

Processing required to comply with legal requirements.

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External Third Parties include:

• IT and system service providers acting as processors;

• professional advisers (lawyers, bankers, auditors, insurers) based in the UK;

• HM Revenue & Customs and other UK authorities that require reporting in certain circumstances.